WebApr 9, 2024 · Brands that use the Warrior archetype want to appear fearless, daring, and courageous. These are the winners of life, the risk-it-all and do-it-anyway types. Examples: Nike – ‘Just Do It’, the Royal Marines. Athlete. The Athlete archetype is determined and goal-focused. Athletes are the best in their field; they are the Olympians that ... WebThe Innocent is an optimist who will always look for and find the good in people and life. They enjoy the simple things. They will stop to smell the roses and smile at strangers. …
How to Choose Your Brand Archetype (Part 1) - Medium
WebThe Innocent. Pure, simple, and optimistic, Innocent brands see goodness in the world. They are dreamers with natural curiosity and vivid imaginations. Happy to their cores, they look to spread that same happiness to their audiences. Ikea, an Innocent archetype brand, sees the world through hopeful eyes. Its philosophy of “democratic design ... WebDec 15, 2015 · The Different Levels of the Innocent Archetype Each of the 12 different archetypes has levels. The lower levels are less mature while higher levels are more … girls red leggings australia
Brand Archetypes — Meet the Innocent - N-Vision Designs
WebFeb 18, 2024 · The following are the twelve archetypes with key characteristics to help describe the archetype, along with familiar brands associated with the archetype to help you understand them better. Innocent: Happiness & Optimistic. Examples: Dove & Nintendo. Dove sends a message of cleanliness and purity. WebNov 23, 2024 · Brand Archetype #4: The Innocent. The Innocent brand archetype is pure and unadulterated, just like nature. These brands like simplicity and authenticity, and have strong moral values. WebAug 3, 2024 · Brand archetype: The Innocent. An Innocent Brand is perceived as a small, young, friendly and authentic start-up initiative that creates happiness. The Innocent Model promises the consumer a positive lifestyle that is healthy, natural and responsible. The Precursor of this type of brand could be Ben & Jerry’s Ice Cream. fun facts about the layers of earth